The business horizon for MSPs is full of opportunities. But rather than make predictions, it’s wise to look at several trends that are sure to be relevant for managed services in 2021. The MSP industry has reached maturity over the past few years, and providers are more confident in their aptitude to deliver high-quality service. As the industry grows, it’s important for you to pick which direction you want your business to head into. This will make it easier for you to plan business strategies and put earnest effort where it really counts. So with that said, now let’s take a look at 3 trends in the MSP industry to help you increase your revenue.
These trends may not necessarily be the direction that you’re planning to take your MSP business. But if you’re serious about growing your managed service offerings, then you need to pay close attention to the trends of 2021.
Cloud services are becoming more popular and convenient for business users. With this, more and more services and applications will move to the cloud. This will result into an increase in demand of cloud services. And this will likely reduce revenue and upsells for MSPs as more customers go direct. But there is a viable solution and it’s the same like what was done before. You can stitch together solutions, services, and products that will suit the needs of your clients.
Your clients may take advantage of cloud economics to preserve valuable business data through their email system. With modern technology, businesses need to maintain a complete and easy-to-access archive. This is to give customers exactly what they need, whenever they need it. Businesses being unable to access all relevant email messages and file attachments can face many serious issues and lose earnings.
And within the next few years, nearly all of small businesses are expected to be using the cloud in some form. So the cloud is real and unavoidable. MSPs should take advantage of this trend, or may live to regret the lost opportunities.
This trend seems to be around for a long time and certainly shows no signs of going away. Cybersecurity is unique among trends because it is both a great opportunity and a huge risk. A client who experiences a security breach under your watch is more than likely a client looking for a new solution provider.
The scene of cyber security changes constantly and becomes more dangerous in the passing of time. The most important job for for MSPs is to understand these threats and know how to deal with them. Delivering security solutions to your clients should be a priority, whether you offer managed security services yourself or hire a partner. Threats such as malvertising, ransomware and phishing are becoming more and more aggressive, and your customers need your skills to protect their networks and data.
This has fast become one of those favorite buzzwords the industry loves to use over and over before moving on to the next thing. But the trend to connect everything is real. You’ll realize that many IoT implementations are already in place around you. Your opportunities in this area will be in connecting and integrating industrial and enterprise systems. And using the technology to help your clients make smart business decisions through analyzing and acting on the data captured by IoT systems.
There are more trends in the managed service industry. You may want to take advantage of these and grow your business. This is to provide diverse solutions for your client’s unique IT needs. Take the time to sit down and think about it. Acting on these trends will give the right direction for your business, and will also help you keep your game in the MSP field.
Moving on as managed service provider is not just a quick jump into the water. But with a well-thought plan and the right attitude, you can make it work. This series of MSP articles is designed to help you create a road map for your transition. We hope that it helps set you on the right path to becoming a successful MSP.
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