Flyer Critique

For starters... text was difficult to read against the background. Had to tilt my screen a bit to see clearly. Maybe a different color text, or a slight bit of shadow or outline?

"Computer & Laptop Repair Services & Support in Newmarket"
** The two &'s in one sentence feels a bit redundant

"Fed up of your PC crashing or grinding to a halt?"
** Should probably be "with" instead of "of"... unless it's just said differently in the UK ;)

It feels like after the list on the left there should be some kind of call to action. You ask all the questions... then what? Maybe add something like "Call us!" or "We can help!" or something to answer all the questions you just asked.

List on the right... last line... the dot after Local looks out of place... I get why you did it, but because it looks like it's part of the bullet list, the dot afterwards looks like a typo.


I'll have ask my GF to take a look at it... she's my marketing guru. Everything I know I've pretty much gotten from her, lol. Maybe she'll have some other suggestions.
 
I agree with Doc, on the call to action part.

It is shouting to me, Call me, we can help. That is most definately missing, and should be put in there..

What is the difference between a speed up and tune up?. Clients may not know the difference, apart from upgrade(s).
Do you offer refurb machines?
 
DocGreen said:
For starters... text was difficult to read against the background. Had to tilt my screen a bit to see clearly. Maybe a different color text, or a slight bit of shadow or outline?

"Computer & Laptop Repair Services & Support in Newmarket"
** The two &'s in one sentence feels a bit redundant

"Fed up of your PC crashing or grinding to a halt?"
** Should probably be "with" instead of "of"... unless it's just said differently in the UK ;)

It feels like after the list on the left there should be some kind of call to action. You ask all the questions... then what? Maybe add something like "Call us!" or "We can help!" or something to answer all the questions you just asked.

List on the right... last line... the dot after Local looks out of place... I get why you did it, but because it looks like it's part of the bullet list, the dot afterwards looks like a typo.


I'll have ask my GF to take a look at it... she's my marketing guru. Everything I know I've pretty much gotten from her, lol. Maybe she'll have some other suggestions.
Click to expand...



The first thing that stood out to me was the background. Are you printing these glossy on card stock? Or on just paper? Either way works for flyers, but that background isn't going to work on plain paper.

Is there a possibility of doing a couple different versions of the flyer? The questions are great, but so many on one flyer is a bit like that annoying 2 year old that always asks questions. It's overwhelming.

The color isn't bad, but you want to make sure your printer uses quality ink and paper or the look you want won't fly.

I agree with the call to action. It is missing here. You need to make me NEED to call you... Also, when I am designing a flyer I remember KISS. (Keep it simple, stupid.... not that you are stupid, but it's the phrase we learned in marketing classes) You've got a lot going on in a small space.
 
I do not like the background image. At first glance I thought the paper was crumpled!
Agree there's too much text happening and on a non plain background it makes it even more busy.
 
I get an error 14 on the second try.

As for the first one. It lacks anything to grab attention.

Network and PC repair sounds like a yellowpage ad. There is no reason to look further so it gets tossed out.

You need a headline that grabs attention of the person getting the flyer.

"DO you HATE your Computer?"

"Is your computer SLOW?"

"Tired of slow internet speeds?"

"Is your computer hijacked by the FBI?"

Having the menu board of services just makes you want to toss it into the garbage.
 
Amanda said:
I had no issue viewing...

This is a step in the right direction. Question? Why the purple and red combo? Are you printing on card stock or regular paper?
Click to expand...

Was originally blue, but came out purple on the first run. Will probably change the red to orange.

It's being printed (by Vistaprint) on 250gsm paper/card.
 
The first thing that comes to mind, is omg! My eyes!. Sorry kev, that blue is IMO a little too blue. Much prefer the purple..

I agree with nline, it needs an attention grabbing headline. Else it's all just a general run of the mill flyer.

Would ou offer a voucher code or discount upon receipt of the flyer or similar. That may bring you in a little more custom.
 
Cambridge PC Support said:
Was originally blue, but came out purple on the first run. Will probably change the red to orange.

It's being printed (by Vistaprint) on 250gsm paper/card.
Click to expand...


Gotcha. I have had things printed from Vista Print and they came out great. Our current rack cards are from them.

I asked about the colors simply because you want to maintain consistency in your branding. You brand colors should be used throughout your marketing materials. We stick to green, black, greys, and white. You want your colors to be as readily recognizable as your name. Think Coke -- most people see the white and red combo and think of Coke... even without the recognizable font. So when you are designing a flyer, I would recommend using the same colors across the board. :)
 
Hmm I cant see the second one either, the first on seems a little too (dare I say) dull to me, im not sure this would grab my attention if I was it on the mat.

Having said that it seems to hold all the relevant information
 
I would have to agree with many of the previous posts. What I will say though is this. I make flyers every couple of month and pay employees/friends to go door to door with me to hang them up on doorknobs in specially selected communities (using rubberbands and a lot of tedious work). One thing I would suggest avoiding is being too "wordy". When you put too many words on a flyer, you put the customer a position where he/she has to invest effort into reading the main points of your flyer which, correct me if im mistaken, are simply references to common issues people have regarding their computers. You want to make sure that the customer is not only drawn to the flyer but also that he/she WANTS to read it. I'll upload a picture of my most recent flyer for you to grab some ideas from.

Hope that helps :)
 
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